128% Organic Growth for a UAE Fashion Brand in 10 Months

About The Client

A UAE-based fashion retailer offering contemporary clothing for men, women, and children. With a growing e-commerce platform, the brand aimed to outpace competitors in search visibility and drive consistent organic sales.

Challenges

Low keyword rankings across high-intent searches.
Under-optimized category and product pages.
Slow mobile site speed affecting conversions.
Heavy dependence on paid ads.

Objectives

Boost monthly organic traffic.
Rank higher for product and category-level keywords.
Reduce reliance on paid campaigns.
Increase revenue from organic channels.

Solution

SEO & Content Overhaul

Revamped on-page SEO across 30+ product/category pages.
Targeted high-conversion keywords with commercial intent.

Blog Launch & Topical Authority

Built a blog hub targeting seasonal trends and fashion how-tos.
Used internal linking to distribute authority across key pages.

Technical Fixes

Improved Core Web Vitals, reduced load time by 2.3s.
Enhanced mobile responsiveness and UX flow.

Strategic Link Building

Collaborated with fashion influencers and UAE lifestyle websites.
Earned backlinks from high-DA sites to boost domain authority.

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Results (March 2024 → Jan 2025)

Organic Traffic:
Increased from 22,062 to 50,359/month
→ 128% growth
Keyword Rankings:
Top 3 positions for 200+ keywords (up from 67)

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Organic Traffic Growth

Case Study Gallery

Industry:: Clothing
Duration:: 1 year
Services:: SEO
Location:: United Arab Emirates