Boosting Online Visibility for a Newborn Clothing Brand in the UAE

eCommerce store

About The Client

A UAE-based premium newborn clothing brand offering organic, skin-friendly apparel for eco-conscious parents.

Challenges

Low organic visibility (only 3 keywords in Top 3)
Minimal traffic (1,296/month)
No SERP features or paid traffic
Competing against established baby brands

Objectives

Boost organic traffic without paid ads
Rank for high-intent, UAE-focused babywear keywords
Build trust and visibility through content

Solution

1

SEO Strategy

Identified and targeted untapped, localized keywords

2

Content Boost

Published blogs on newborn care, gifting, and clothing tips

3

On-Page Fixes

Optimized product titles, meta tags, and internal links

4

Tech SEO

Improved mobile speed and structured data

5

Authority Building

Acquired backlinks from parenting sites and local blogs

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Results

Keywords: Jumped from 70 to 166 total (Top 3: 3 → 33)
Traffic: Grew from 1,296 to 1,984/month organically
SERP Features: Secured 4 rich results (FAQ, featured snippet)
Better Visibility: Core keywords moved to Top 10 positions

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Keywords

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Organic Traffic Growth

Case Study Gallery

Industry:: Clothing
Duration:: 1 year
Services:: SEO
Location:: United Arab Emirates

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128% Organic Growth for a UAE Fashion Brand in 10 Months

From 70 to 1,200 Keywords: A Powerful Organic SEO Breakthrough