About The Client
A premium fashion brand catering to a modern, style-conscious audience in the UAE. The brand offers a curated selection of apparel and accessories for both men and women, emphasizing Parisian elegance and contemporary trends.
Challenges
- Stiff competition in premium fashion space
- Low top 3 keyword visibility
- Heavy paid traffic dependency
- Missed opportunities in SERP features
Objectives
- Boost organic traffic & rankings
- Reduce reliance on paid ads
- Improve visibility for high-intent fashion keywords
- Capture more SERP features
Solution
Results
- Organic Traffic:
From 5,811 → 10,134/month
+74% increase in high-intent, unpaid visitors
Keyword Growth
- Ranking Keywords:
From 70 → 1,216 total keywords - Top 3 Positions:
From 3 → 76 keywords
25x increase in top-ranking keywords - SERP Features (Featured Snippets, FAQs):
From 0 → 55 appearances
- Ranking Keywords: